Introduction In today’s fast-paced corporate environment, staying ahead of the competition is essential. Market research has traditionally been a key strategy for achieving a market edge, but the advent of Artificial Intelligence (AI) has revolutionized this field. Tools driven by AI are transforming how companies gather, analyze, and act upon i

Introduction Social media marketing has evolved dramatically in recent years, driven by changes in technology, consumer actions, and corporate demands. One of the most notable shifts in the marketing landscape has been the rise of AI technologies. AI’s capability to reshape social media marketing is capturing the attention of businesses and marke